Setco

Design
Creative Direction
Visual Design

Development
HTML/ CSS
Mura CMS Integration
jQuery

Visit
No longer available

With over 100 years of experience, Setco is recognized world-wide as a technical leader in the design and manufacturing of precision spindles. Their products proudly serve the automotive, aerospace, and general metalworking industries.

My challenge was making a spindle, a large steel component of larger machine rarely seen by the end user, exciting. Luckily the client had good product shots and high-quality video of each component so it make my job a little easier.

While the brands colors were primarily black, white, and red—I was able to categorize each major section with a different color. This subtle decision helped users make more sense of the wide array or products and services Setco offerers.

Screen capture of the Setco homepage. — Setco Homepage Concept.

Screen capture of the interior products page. — Two column interior page layout.

Screen capture of the indivudual product page. — Nested product page layout. Each product had basic and technical information as well as CAD file downloads.

Screen capture of the service center page. — Interactive service center page layout. On hover of the different states, the map would change showing the contact information for that regions service center.

Screen capture of the showroom page. — Interactive product showroom. Each product could have multiple bullet points as well as different images showcasing each products features.

Let's Work Together

Email me at dinsmore@hey.com